Aletheai RE · For estate agents

You've paid for the enquiry.
Don't lose the instruction.

Aletheai RE tells every negotiator which enquiries are worth their time today, why, and what to say, so your agency wins more instructions from the enquiries it has already paid for.

Request access → Existing user? Open Aletheai RE → Works from your CRM or a simple export.
Built for UK estate agents One list. One reason. One next step.
The problem
Portal fees went up. Your hit rate didn't.

You pay for every enquiry. Your team gets more of them than it has time to call, and picks by gut. The vendor who would have listed this week rings another agent on Thursday. You'll never know which one it was.

Your CRM stores the data. It doesn't tell anyone what to do with it.

Illustrative: a mock CRM list. No real customers, no real data.
I

Calling the wrong enquiries.

Volume is high, signal is low. Negotiators prioritise by gut, not by what the enquiry has done. The warm ones go cold while the cold ones get the call.

II

Missing the right moment.

The window between "interested" and "ready" is short and quiet. By the time someone asks again, another agency has already replied.

III

Not knowing what to say.

Even with the right enquiry at the right time, the wrong opener kills the conversation. The opener has to come from what the person did.

The answer

Who. Why. What next.

Every morning, every negotiator gets a short list.

WHO

The enquiries worth calling first.

Not the newest. The ones worth the call.

WHY

One line on what makes them worth it.

In plain English, for the negotiator and for the manager who asks.

WHAT NEXT

What to say when they pick up.

The opener, the framing, the ask.

And when the evidence isn't there, we'd rather say so than guess. A list a team can trust is one that's honest about its gaps.

“Is this worth my time right now?” Finally, a straight answer.
How it works

Not a black box. Plain logic you can read.

Aletheai RE sits on top of the CRM you already use and turns what it records into a short, explained list. Three steps, each one visible.

SIGNALS

What the enquiry did.

Returned to a listing. Booked a viewing and never confirmed it. A mortgage decision in principle arrived. Search criteria moved. Days of silence. Your CRM already records these; it just doesn't act on them.

PATTERNS

What that usually means.

Signals are read as patterns a negotiator would recognise. Each one is a reason you can say out loud, not a probability.

DECISIONS

Who, why, what next.

Patterns become decisions through logic you can read. The output is a ranked list with the reason written on every entry, so when a manager asks "why this one?" there is a straight answer.

your CRM, or an export→signals · what each enquiry did→patterns · what the signals add up to→Aletheai RE · who, why, what next
every entry on the list traces back to something the person did
What a morning looks like

A short list. A reason on every line.

  • Not the newest enquiries — the ones worth the call today.
  • The reason in one line, in words a negotiator would use.
  • The next step — the opener, the framing, the ask.
  • And when the evidence isn't there, it says so rather than guessing.

No scores dressed up as certainty. Nothing to configure before the first list.

Today's listillustrative · not customer data · not measured results
Camden two-bed · returned to the listing more than once since yesterday, viewing booked but unconfirmedconfirm the viewing
Islington flat · mortgage decision in principle just receivedsend a shortlist
Hackney studio · opened every email, no callback for dayscall today
Stoke Newington · search criteria moved upwardreframe the budget
Walthamstow · too little recent activity to ranknot ranked — says why
What you can count on

It shows its working, and it stays out of your way.

It shows its working.

Every enquiry comes with the reason.

We don't pretend.

No made-up scores dressed up as certainty.

It doesn't change your day.

Works from your CRM or a simple export.

It doesn't add admin.

One list. One reason. One next step.

On your own data

Run it on your pipeline. Judge it on your outcomes.

We don't ask you to take our word for it. We ask you to measure.

I
Set a baseline.

Your current numbers, before anything changes.

II
Roll out to a few negotiators.

The morning list, from your CRM or an export.

III
Compare against your baseline weekly.

In plain language, on your own numbers.

IV
Decide.

Extend, expand, or stop. Your call, on your evidence.

For owners
Protect the enquiries you've already paid for.

This isn't another software cost. It protects the marketing spend you've already committed: every enquiry on the list is one you have already paid the portal for.

Part of Aletheai Behaviour — the same standard, applied to estate agency first.

Get started

Every morning, know who to call first.

Tell us which CRM you use and roughly how many live enquiries you hold. We'll come back with what the first week looks like.

Request access → Existing user? Sign in →
Diana Simpson Hernandez, CEO · diana@aletheai.ai